1. Copy one handout for each individual student.

2. Put the students into pairs, and hand out the worksheets one between two (give out the remaining handouts after the activity to ensure better pair work).

3. Focus students' attention on the instructions and the company slogans. Students should identify the fourteen companies behind the advertising slogans with their partner.

4. Monitor the students, providing language input or error correction when necessary.

5. Make sure now every student has a copy of the sheet, and elicit responses from some of the students and tell them the answers.

6. Next, get students to discuss the meanings and connotations of the company slogans. Students should write brief notes on the lines 1-14.